Back to top

#50, Fall 2002

The Velvet Light Trap

Advertising and Promotion

Promoting Otherness in Films: Blackness and the Primitive in Early Hollywood Advertising Imagery
James Latham
Capitalizing Their Charms: Cinema Stars and Physical Culture in the 1920s
Heather Addison
"Having a Female Body Doesn't Make You Feminine": Feminine Hygiene Advertising in 1970s TV
Elana Levine
Recontextualizing the Historical Reception of Blaxploitation: Articulations of Class, Black Nationalism, and Anxiety in the Genre's Advertisements
Jon Kraszewski
Ethnic Food Fetishism, Whiteness and Nostalgia in Recent Film and Television
Diane Negra
Wheat, Barley, Hops, Citizenship: Molson's "I am Canadian" Campaign and the Defense of Canadian National Identity through Advertising
Ira Wagman

Book Reviews